Sales & Marketing
AI / ML
Optimizely, branded as an “all-in-one operating system for marketing”, is a platform that includes a suite of AI-powered tools to help teams manage their digital content and optimize digital experiences. It helps businesses improve their customer experiences by allowing them to test variations of their web pages, user interfaces, or content to see what performs best. It further enables businesses to deliver tailored experiences to individual users based on their behavior, preferences, and real-time data.
Magic Quadrant for Content Marketing Platforms
The Forrester Wave™: Commerce Solutions For B2B, Q2 2024
Magic Quadrant for Digital Experience Platforms
Where AI and Marketing Collide: 2024 CX Predictions
The value of getting personalization right—or wrong—is multiplying
A Refresher on A/B Testing
What is a content marketing platform?
Connecting with meaning: Hyper-personalizing the customer experience using data, analytics, and AI